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Category Archives: Natura Hidratantes

Summer Everyday Natura – Tododia Lime and Tangerine

Freshness and hydration are the secret to enjoy the joys of the hottest season in the year.

This summer cicle of Natura brings to you a fragrance innovation, lime and tangerine. Especially developed for the hot season when the skin is more exposed to the sun and needs an intense hydration.

Lime and tangerine makes a refreshing and light yet attractive fragrance with a citric and sweet background note.

The line is composed of five products integrated to make your shower and bath a much more pleasant experince.

1 – Lime and Tangerine 24h Hydrating Body lotion 13.6oz/400ml.
Acqua formulated, this body lotion is developed for being highly hydrating but, with a light texture and rapidly penetrating not leaving your skin greasy or clogging your pores. The acqua formulation helps the balance of skin and has a quick absorption leaving the skin hydrated for 24h.

2 – Lime and Tangerine Roll-on Antiperspirant Deodorant 2.4oz/70ml.
Comfort and protection for up to 24h.

3 – Lime and Tangerine Pure Vegetable Soap Bar.
Gentleness and softness in bar shape for your skin.
Box with 5 bar soaps of 90g each.

4 – Lime and Tangerine In-Shower Body Lotion 10.2oz/300ml.
A superior alternative to a regular body lotion with immediate coolness sensation and intense hydration that avoids skin dryness.

5 – Lime and Tangerine Body Liquid Soap 10.2oz/300ml.
A creamy foam which promotes refreshing sensation and hydration during and after shower.

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Natura Renewed Refills

This month Natura is releasing new Refill packs for the Red Berries, Peach, Honey and Cereal Body Hydrating that belongs to TodoDia Body Care Line. The new refills will be in form of sachet instead of recycled disposable bottles. The sachet will utilize 83% less plastic than the regular pack and will generate 97% less waste. Besides, the new sachet packaging will be differentiated by color what makes easier to identify the product. All of these changes are meant to make the refilling a practical, fast and efficient process.

Recycled Pet Bottles by Natura Brasil

Natura is the first cosmetic company in Brazil to use recycled PET as a packaging material. Source: Worldstar Awards 2007

Since March 2007, bottles of virgin PET, used for products of the sub-brand EKOS, started to be replaced by bottles with 30% recycled post-consumption PET in their composition, complying with the 3R concept – reduction, reuse and recycling – which guides the company’s packaging development.